Make Your Website Number 1 With This Top Guarded SEO Secret

In order for search engines to make money they need to be able to sell sponsored listings, otherwise known as pay per click. If a search engine wants to sell sponsored listings it first must be able to deliver quality organic results to the end users. SEO companies know that this one simple step is also one of the most important ones, especially when looking at internal optimization.When a user searches for a specific term on line they area usually presented with ten options on the first page, and ten selections on each page thereafter. Roughly 80% of all consumers will not leave the first page of results, making it that much more critical to have a top three presence. Each result starts with a header that is usually underlined and in blue print. This header is the title tag that was assigned to that page by the website owner and it is one of the primary reasons it was found at the top the page. When that link is clicked it will take the visitor over to a page that was created by the website owner.
Taking a close look at the header of each of the results that appear on the first page it is painfully obvious that most, if not all of the terms used in the search were also in the words entered as the title tag. The title tag tells the search engine what's on that particular webpage and search engines are likely to be safe displaying them at the top and therefore making it possible for them to sell sponsored listings to other websites that may not know this little secret.
Depending on how competitive the term is, a mere title tag change may be all that is needed to instantly soar a website above all the others. Where the competition is tough it may be necessary to do a little bit of link building to a website. Should that be the case the website owner can search the internet for free SEO tips on link building to achieve optimal positions on the web. For the most part link building is just what it sounds like. It's a link on a page that points to another page. Generally speaking there is little or no value gained by linking to your own pages (from the same site) or using by linking to the same sites that links to yours.
There are a lot of competitive cases where the only way to get to the top of search engines will be by massive link building, but it will have very little success, if any, without have properly built title tags. In highly competitive circumstances it may be best to hire an SEO firm because link building is time consuming and further it's possible to do more damage than good should the website owner get penalized by having a bad link point to their site.
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