How Google's Panda Update Affected Websites

One of the best methods of ranking high on a search engine is to offer informative content that also contains a specific density of keywords that will trigger a high rank. However, things have changed with one search engine: Google. Without warning, Google began what was called the Panda update. This update left websites struggling to even earn a few cents a month, whereas they were earning hundreds or even thousands of dollars. This has caused websites to shut down and writers without jobs, since the majority of content mills were affected. But how were they affected and is there any hope for the future of SEO? Let's take a look at the cycle of Panda and the havoc it caused - and what we can do as website owners to reclaim our top spot within Google search results.
What Was The Panda Update?
In 2011, the best search engine Google ran what is now called the Panda update. This update was made as an attempt to filter out non-informative content from the search engine. Before the update, people found out how to gain top ranks within Google, which would place their website on the first page of the search results for a specific keyword. However, the type of content used to reach these results - such as articles laced with keywords - often were useless and provided the searcher with mumbo-jumbo. Useful content that was provided by reliable sources were forced to pages beyond the top spots. This left Google with a decrease in users since the search results often contained content the searchers were not looking for.
What Happened?
For years, website owners have worked on targeting their content using keywords intertwined within the articles. They would search for keywords that had a certain balance of searches per month plus high revenue with advertising sources. Then they would have their writers lace these keywords into the articles a certain amount of times - called keyword density - to trigger the Google bots to rank the content in one of the top positions on the best search engine Google. However, website owners started realizing that Google wouldn't look at the content itself, but would rather rank the site in the search results based on the keywords, visitors to the site and how many other sites linked to that article. Unfortunately, some website owners decided to produce junk content that offered no real information. That junk content still ranked high on the search engines and pushed the reliable content back several pages.
With Google's Panda update, Google eliminated junk content from ranking high on the search results and left the top spots available for good, valuable articles. They also kicked the rank of content that came from content mills, such as eHow and BrightHub.com. This was done with hopes that Google would regain its status as the best search engine.
Is There Hope?
There is hope for website owners that want to regain their top spot on the best search engine, Google. According to The Alternate SEO, there is a method that can be used that is not affected by the Panda update.
Are you looking for more information regarding best search engine? Visit http://alternateseo.com/blog/ today!

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Achieve High Search Engine Ranking With KeyWord Analysis, On Page SEO and Strategic Inbound Linking

Do you need high search engine rankings? Is your business website where it should or where it could be? If it is where it should be its raking in 80% of search engine traffic on Google and has the number one position on Google's top ten list. Why do I keep stressing the importance of being on Google for every single last one of your most highly targeted keywords? Its simple if your not in Google's number one position for all your targeted keywords you're missing out on a very high percentage of traffic leads and sales. (customers rarely take the time to sift through the Google results on page 2 and on because most likely the number one position has all the valuable information and authority behind it to fulfill the need they're searching for. Why keep searching if you've already found your product, found the information you need on that product and have a website with number one Google status that can deliver the goods?)
So how do you propel your website forward to better organic rankings and website stability on the web because Google is constantly changing their algorithm so your campaign needs to be ongoing, versatile and large in scope for you to see better results, faster. We at Think Big will help you succeed as we have helped many of our clients catapult from search engine obscurity into the Google spotlight and when you're in the spotlight you're consumers will find you.
Don't forget to download the PDF "The Secret to internet Marketing That Works" it will give you an exclusive look at the components of internet marketing that will make you a successful website owner and entrepreneur on the web. Making sure you're site is search engine optimized begins with three things:
1) Successful KeyWord Analysis: This is the first most important building block of your campaign which will determine the keyword phrases that will give you the best results. You will determine your keyword phrases based on your ranking feasibility, your return on investment (ROI) and expected amount of traffic to the site. With the right active keywords in place you can expect your targeted audience to find you, generate better leads and inevitably it will lead to more sales.
3) Search Engine Optimization On Page SEO - Your keywords will be displayed throughout your website giving Google the opportunity to find relevant information to index in search results. As Google finds your site to be of considerable value it will rank highly for your keywords and as a result move up in search results. This Analysis must also include any on page SEO changes to improper meta tags and title tags and broken links and pages. This will affect your ranking in search engines.
2) Successful Strategic Inbound Linking (Our Network): Link building is the single most influential strategy to increase your value in Google's eyes. Every inbound link is treated as an endorsement of your website. We at Think Big own our own network of highly ranked blogs, social bookmarking profiles and websites that will point high quality inbound links to your website every month on a consistent basis. Our own team of professional writers will publish relevant content on our in-house network of highly ranked blogs, social bookmarking profiles and websites that will endorse your business industry. If you want to "stay" on top of search engine results you will need consistent, fresh, current, keyword rich content that will keep you there. Inbound links will be hyperlinked to your website and dispersed on the web to create an ongoing campaign for your website.
Here is the link to "The Secret to internet Marketing That Works" download it now.
Seo Services in affiliation with ThinkBIGsites (TBS) has an extensive track record of delivering safe,proven,fast and affordable results to businesses of all sizes and types. We offer a full line of scalable solutions are small enough to accommodate the local business owner and large enough to impress any fortune 500 company. While conventional website optimization firms continue to go by the "old book"; and while they may promise you the world, they often leave you with as little online web presence as having a "billboard on the moon." We think outside the box.
ThinkBig SEO Services
Tamika Morton
Internet Marketing and Web Design Specialists
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How SEO Can Help A Home Business

Home businesses are increasing in number as a result of the continuing global economic instability and an unwillingness or inability to pay commercial rent and business rates.
Whether a home business is run locally, trades solely via e-commerce or is a mixture of both, it is vital that it has a significant online presence.
Recent research has shown that consumers looking for a particular service are choosing to ignore traditional printed directories such as the Yellow Pages, instead turning online to search for what it is they need.
We are now truly an integrated marketplace. Who's to say we can't quickly and easily source and buy a pair of trainers from the US as fast and cheaply as we could from a UK supplier (and vice versa)? Home business owners who fail to recognise their global market and promote their offerings accordingly, do so at their own risk.
Businesses can now be run from virtually anywhere. Orders can be viewed during a train journey, whilst products can be sourced from the comfort of your armchair.
But unless it chooses to remain as a lifestyle business, an organisation must be able to be found online and differentiated from its competitors if it is to grow and become more profitable.
So how do you ensure that everyone from Salisbury to Seattle knows you sell the best ever individual and unique greetings cards?
SEO, that's how.
SEO (Search Engine Optimisation) is essentially a way of attracting search engine spiders and helping you stand the best chance of being among the first organic entries in the Google or Bing return list when someone types in a phrase such as "Handmade birthday cards".
Search engine listings have the potential to attract hundreds of thousands of visitors to a website - something which simply wouldn't be possible through advertising in a regional newspaper or distributing flyers.
Any website designer worth their salt will create your site to be SEO focused with specific coding, programming and copy which should feature a number of key words. However, you can carry out some SEO activity yourself by subscribing to a number of online business directories, crafting articles and building up a social media presence via Twitter, LinkedIn or Facebook. All you need to remember is that by including key words in a number of your social media posts, all of your articles and online marketing copy, your search engine rankings will begin to rise - and you'll begin to attract a market which is truly global, rather than local.
By understanding SEO and the way in which it works, your home business can really begin to reach new heights, reaching out and making itself known to potential customers from every corner of the world.
Want to improve your search engine rankings and increase website visitors - without having to pay any agency fees? Why not check out our SEO guide full of SEO tips.

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Google Panda Survival Tips

Google unleashed its Panda update upon the digital world early in 2011 and it changed the landscape for the SEO community and certainly focused the minds of many webmasters on paying far more attention to particular areas of their website when going about optimisation.
If you thought 2011 would spell the end of the matter you would be mistaken. Panda 2.2 is looming on the horizon and may well create as many surprises as the original.
So in order to ensure that your website has a good SEO strategy moving forward into 2012 what sort of things should you be considering?
Good Quality Content
It makes sense starting with this as good quality content should be at the forefront of any webmasters mind and its importance cannot be emphasised enough. Without this a website doesn't stand a chance. Remember that content should be original.
Diversification
Look closely at where your website traffic originates from and explore new avenues and opportunities for visitor generation. Being well optimised on Google organic searches is great however you should not allow your business to become solely reliant on this as its source of income. Even the best SEO's can make mistakes and sometimes things can occur that are out of your control that could affect rankings such as server issues or mistakes by colleagues.
Paid search is sometimes a good route of income that is not properly explored by many people. A common misconception is that organic searches convert better than paid ones however this is not the case and is usually the result of a paid search campaign gone wrong that has left a bad taste in the mouth of the advertiser. There are some things that can be done to help a PPC campaign yield better results;
· Keywords - use words that actually describe the bargain on offer and alternate your approach for different products or services.
· Cost - calculate the actual cost in obtaining and keeping organic rankings as sometimes this can be a lot higher than you first imagine. Compare this to your PPC costs.
· Reliability - organic rankings are never certain whereas as long as you cough up, paid search will appear on page 1.
· Control - one negative thing about SEO is the inability of the advertiser to fully understand or target users behaviour when making searches.
Understanding Success
This argument has been covered many a time but its well worth repeating here. Use KPI's (key performance indicators) to measure the success of SEO and monitor if changes to your site have affected both rankings and visitor statistics.
Use caution when using Google's own webmaster tools for stats as it will give personalised results when a user is logged in.
Make Friends
Otherwise known as community building and a bit of an unknown at present and with the ongoing discussion as to whether Google will at some point use social signals from +1 to determine rank. Of course a big part of this is whether +1 reaches a size where it will be worth incorporating it in the search algorithm.
Putting the time and effort in building a community will help lessen the impact that a Panda update may have in the future.
Make it Easy to Use
Remember to write for people to read, not a machine. Google's own guidelines tell us this and its well worth addressing this early rather than leaving it until further down the line when the damage may already have been done.
SEO UK, an SEO Company UK who specialize in search engine optimisation, social media and reputation management services.
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3 Best Ways to Create Quality Backlinks

There has been a lot of debate in the post Panda era on which back links are valuable and which links are useless. Search engines are becoming extremely intelligent about figuring out the quality of the links, relevance of links to the content, and the authority of these links. Links that used to be considered valuable 5 years ago are suddenly not as powerful. There is a reason for this and in this article we will talk about the links that are still considered to be valuable in the eyes of the search engines.
Web 2.0 Properties such as Squidoo and Tumblr
Web 2.0 properties are content networks that allow users to create content in the form of text, audio, video, pictures, and other forms of content. Many Web 2.0 properties such as Squidoo have a high page rank and usually require good original content. In return for great content, these networks usually allow a contextual back link. These links are very valuable to search engines because the parent URL usually has a high Page Rank and therefore already considered an authority. However, there is a trick! Just slapping content together and throwing it on these networks is no longer a viable option. Most of these networks want you to take your content seriously and to actually spend the time designing a piece of content that has good quality and provides useful information to people. For example, Squidoo will actually take your lens out of its search network if there has not been any activity on that lens. Web 2.0 links are still very powerful, however great care must be taken in creating quality content in order to have your content featured on these properties
Blog Commenting
This topic often generates a lot of controversy. If you ever owned a blog, you've probably experienced a ton of spam. Most of this spam is auto generated by robots that comment on thousands of blogs. Most of these comments are meaningless, useless, and do not provide any value to the content. Originally, blog comments have been designed for user participation in order to share opinions about written content. Search engines love user participation because they love fresh content and buzz around that content. As an owner of server blogs, I am actually yet to see a comment that actually adds value to my post. Not only that, in the last month I've received more than two thousand comments which are all auto generated. These comments are completely irrelevant to my content, provide zero value, and are actually very annoying. If someone would actually take the time to read my blog and post a relevant comment, I would approve it on the spot. In return poster of the quality comment would get a valuable back link. Therefore, when it comes to blog commenting it is still an excellent way to get back links. However, the blog comments must have genuine interest in the topic, provide some value to the blog, and must not be auto generated.
Article Writing
Contrary to many beliefs, article writing is still a great way to get quality back links. However, it should not be viewed as the only way to get quality back links. A lot of people say that article witting does not work. This is absurd! It is analogous to saying that newspapers don't work. Maybe newspapers are not red as much as they used but there are still people who prefer to touch and feel the paper copy. People actually search for information in the variety of ways and if one of those people stumbles upon your article, he/she would probably visit your website in order to learn a little bit more. Most of the reputable article directories have a "resource box" where the author can post couple of links. These links are very valuable because a lot of quality article directories actually go through approval process in order to publish content. Search engines value those links because content actually went though a review in order to be approved.
When it comes to powerful back links that will drive traffic to your site, Web 2.0 properties, quality blog commenting, and good article writing should be seriously considered as a part of your overall marketing strategy.
Jacksonville SEO provides quality Search engine optimization services. We focus very heavily on keyword research and competition analysis. Therefore, our clients benefit from ranking highly for the terms that are very relevant, highly searched, and are profitable. Therefore, when it comes to SEO ROI (Return on investment) is our primary goal.
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5 Secrets For A Successful Website In 2012: Google Panda 3.0 and Other Things

When Google announced changes to their search engine that were eventually known as "Panda" last February, thousands of website pages crashed. People lost 60-100% of their income. The changes were so serious that webmasters, site owners, internet business gurus, and even internet writers faced a decision: change their thinking on SEO, or get a new job.
In 2012, Google will be implementing more Panda. There's a Panda 3 on the horizon. And for your website to succeed this year, it's essential to know what Panda means for you.
We've listed the top five SEO changes that Google is focusing on this year, after scouring the web and pages of tech guru advice.
2012 SEO SECRET #1: Less keyword focus, more information. This might be the only secret here that comes as a surprise. Keyword research has always been huge for people. But today, it's the article with the most information instead of the article with the most keyword density, in Google (and Panda's) eyes. If your website has too many articles that are focused on keywords alone, it's time to rewrite the content - if you want to rank high in 2012. Content is still king, but this year, you should switch focus from keywords to providing information in every article. Experts are saying that the keyword density you include should actually be LESS than 2-3 keywords per article...and the focus should be on alternate keywords, and the subject itself. Example: If you are writing about "auto insurance," Google won't pick up your website if you have 100 500-word articles on the subject with 10-20 appearances of the keyword. Use the keyword twice and then use "vehicle insurance, motorists' insurance," etc. Stuck on synonyms? This is where a seasoned writer comes in handy!
2012 SEO SECRET #2: Improve usability for all users - mobile phone, iPad, iPhone, Tablet, Android...you name it. 2012 is going to be another year of serious web-surfing electronic users. And they're going to be accessing your website from a myriad of devices. You might have your website pruned and ready for Apple iPhones: but have you included Android? Make sure your webmaster is updating your website's scripts, usability and layout so that everyone on any device will be able to access it. Your content matters too. Make sure your main landing page is easy to read, not bogged down with too much information, and can be scrolled through in a flick of a finger.
2012 SEO SECRET #3: Blog more and socialize your blogging more. Tech and SEO experts are saying that Google Panda puts a lot of weight on how much blogging AND social media you're using. Do both more, and you rank higher with Google. Are you updating every blog you (or your writer) post on Facebook, Twitter and Google+? Hootsuite is a free handy tool that allows you to send out a universal post instantly to all your social media profiles.
2012 SEO SECRET #4: Google wants at least 400 words. If you're familiar with EzineArticles, you know that they don't accept articles below 400 words in length. There's a reason: Google doesn't want less, either. Make sure you or your writers are shooting for 350-400 words in every website page or blog. Rank higher by simply adding more quality content, articles or blogs to your existing website.
SEO SECRET #5: Absolutely NO article spinning, farming, or copying. Google is not tolerating any of this for 2012. Countless websites were penalized for this when Google Panda 2.5 came out in the latter half of 2011. Get rid of your article spinning software, and if you're not sure what "farming" means, keep it that way. This is the biggest thing about website content if you want your website to succeed - make sure, above all, you (or your writers) are using 100% original content (and lots of it).
Outsource your 2012 web content work today to Express Writers, founded by Julia Spence, a professional freelance writer and sales marketer. With hundreds of successfully completed writing projects, from creating voice over scripts to SEO web content, and a price budget to fit anyone, Express Writers is the perfect web content team for you.

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How to Bring Your Blog to Life - SEO Strategies for All Bloggers

You may not know enough about search engine optimization to operate your own SEO agency, but that doesn't mean you don't have what it takes to get your blog off to a great start. There may come a time when you decide to hire an SEO company to fully implement an effective search engine optimization strategy on your behalf, but for now there are some things you can do to get the process started on your own.
The first thing you have to do is create a keyword list for your blog. Your keywords are the heart of your SEO strategy, and this list is what every SEO agency would start with if hired. You simply cannot do SEO without this list, and that requires a basic understanding of what keywords are how they are used. In the most basic sense, keywords are search terms that will be placed throughout your content and routed into articles and other websites as links into your blog.
Your keywords are chosen according to what your ideal readers are searching for. When someone goes to a search engine and types in a word to find information you can provide, what would they type? You can create some good keywords just by putting yourself into their mindset and asking what they might search for if they wanted to find your blog.
From there, you have to expand your keyword list by doing some research to discover what people are searching for to find information on your niche or topic. Google has a free tool that you can use, though an SEO company would have paid services that give more accurate and detailed results. You can at least get a good list started for your own purposes using the free tool.
Once you keyword list is established, go through the content on your blog and start weaving in your top keywords wherever they fall naturally. Do not force them into the context! They have to fit naturally, and they will if you have chosen keywords appropriate to your topic.
Try to establish one high demand keyword to serve as the main keyword for your entire blog, and then weave secondary keywords in as they fit. These keywords are there to tell the search engines what your blog is about so your site can be delivered to searchers looking for related information. You do not need a lot of keywords crammed in, so keep it conservative.
You can also help your blog out by starting to collect backlinks to your site. The best way to do this is to guest post on other blogs that are related to your own blog in some manner. You write a really great post that they want to share with their readers, and they include your bio and a link back to your own blog in exchange the right to share with their readers.
There are many other ways to collect backlinks and increase the ranking of your blog, but simple one-site SEO and backlink building will get you started. If you want to learn more, consider working with an SEO agency to learn more detailed SEO strategy.
OOm is an online marketing agency that specializes in search marketing, providing seo services such as SEO Advertising.
Find out more about Search Marketing at http://www.optimalonlinemarketing.com/

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